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Why Merino Wool

Merino wool - the healthy choice for your child and the planet.

Merino wool has plenty of highly desirable properties that make it an excellent choice for children's clothes. Made ethically in New Zealand using environmentally safe practices, Merino clothing is completely natural and organic.

Regulates body temperature- Merino wool offers many health benefits to babies and infants. The heat regulation properties inherent Merino wool creates a temperature controlled cocoon around a sleeping child resulting in a more restful sleep. Merino wool is breathable and wicks away moisture, keeping a child dry and warm.  It can take up to 1 year for newborns to be able to regulate their own body temperature and overheating babies can tragically fall victim to Sudden Infant Death Syndrome (SIDS). Merino wool has been shown to reduce the incidence of SIDS in sleeping babies thanks to its moisture absorption and temperature regulation properties. 

Naturally fire retardant- Merino wool is naturally fire resistant (unlike most children's pyjamas which are chemically treated to be fire retardant).

Durable & Comfortable- Merino wool's natural durability makes it an ideal choice for kids clothing - studies have shown that Merino wool fibres can be bent up to 30,000 times without breaking. This essentially means that clothes made from Merino wool will stand up to repeated washings without looking old and worn out. Merino wool is also naturally odour and stain resistant - an important factor when it comes to children's garments.  Merino wool has exceptional levels of comfort. The secret lies within the extremely small diameter of the individual Merino fibres which range from 13 to 24 microns - an impressive figure when you consider that the diameter of the average human hair is 60 microns. The exceptional softness of Merino wool clothing often takes people by surprise. This eliminates any itchiness or prickling sensations against sensitive young skin - a must for children's clothing.

Hypoallergenic- Unlike other types of wool, Merino wool is static resistant, meaning it attracts fewer dust particles and lint making it ideal for babies and infants with allergies. 

Sustainable- Merino wool is biodegradable, renewable, and requires no pesticides since sheep, similar to goats, are able to graze successfully on a variety of grasses and other plants.  The growing is also fully sustainable and qualifies as fair trade as the farmer receives an agreed price for the fleece before it is shorn that is fully sustainable.

The mill that knits and dyes the Merino wool for Simply Merino is an ISO 9001:2008 registered company and complies with global good practices. The dyes used are Global Organic Textile Standard (GOTS) approved for use on organic fabrics, and are completely free of formaldehyde.  At Simply Merino we do not chemically treat our garments in any way during or after the manufacturing process.

Simply Merino is the healthy choice for your child!

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